Our Work

Designed and analysed a survey for UK bus users, focusing on perceptions and fears of walking to/from buses. Developed an industry position paper based on findings.
‍

Performed in-person research and prototype testing to assess ease of use, perception of quality, and understanding of manuals for a new coffee machine, providing insights for product refinement.

Customer interviews and observation of customer needs in the purchase process, understanding decision-making drivers and trust factors to improve sales and build customer trust.
‍

Conducted a diary study and in-home interviews to understand experiences with chronic and temporary medical conditions, experiences and medication usage.
‍

Designed and analysed a survey for readers and subscribers, assessing magazine experience to inform long-term strategies and develop targeted offers.

Interviewed employees about AI adoption fears and concerns, identifying essential human touchpoints in business processes to guide AI implementation strategies.
‍

Conducted user research studies to improve website performance. Interviewing and observing customers using competitors and client website to redesign key pages for a frictionless user journey.
‍

Helped a startup run customer surveys to clearly identify their customer base and purchase motivations, informing future marketing strategies and sales processes.
‍

Designed, launched, and analysed an employee survey to understand team experiences and sentiment, advising leadership on addressing team needs.
‍

Guided a global company in consolidating multiple brand sites into a seamless unified user experience through user research, UI design and iterative prototyping.
‍

Advised senior leadership teams on building internal research capabilities, covering hiring, client communication, sales process, inter-departmental integration, and process refinement.
‍

Helped a software engineering agency add user-centred design to their service offering, focusing on team building, client communication, and process refinement.
‍