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We write about the importance of making products and technology more human.

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When you need seasoned expertise to solve operational chaos, build high-performing teams, and create efficient processes that let you focus on growth instead of daily firefighting
We believe that blending a human-centred mindset with strong operational frameworks is key to innovation, sustainable growth, and happier teams. Our operations and guidance services help founders and leaders who are struggling with team alignment, inefficient processes, or scaling challenges.
Drawing on decades of experience in business operations, research, and innovation, we provide tailored coaching, training, and advice. Our goal is to help you align your team around proven methods, adopt efficient processes, harness AI-driven research where relevant, and build a culture of continuous improvement.
By sharpening your vision, empowering your team, and streamlining how you work, we free you up to innovate and grow without the chaos.
For founders feeling overwhelmed by operational challenges or lacking key expertise in their team, we help you build robust internal capabilities that drive efficiency.
Our approach includes:
We deliver tailor-made sessions to develop human-centred leadership skills. We work closely with individual leaders to enhance their ability to foster innovation, empathy, and customer-centric thinking.
Redefining your hiring practices to attract the right people based on your purpose and passions. We ensure your hiring practices are enjoyable and human for your team and your future employees too.
Thorough evaluation of your organisation's current capabilities. We identify strengths, gaps, and opportunities for improvement, providing a roadmap for skill development.
Comprehensive review and enhancement of your current practices. We meticulously examine your existing workflows, identifying opportunities to integrate user research and human-centred approaches.
Ongoing guidance and support to reinforce and expand newly acquired skills. We provide regular check-ins, feedback, one-to-ones, and guidance to ensure sustained application of human-centered practices.
Strategic guidance to shift organisational culture towards human-centricity. We help leadership teams understand, articulate, and implement changes that foster innovation and empathy at all levels.
We partnered with a creative agency to design a hiring process that attracted the right candidates. From defining roles and responsibilities to coaching the new hires, we helped the founder step back from the chaos and trust a team aligned with the agency’s purpose.
We're working with a Chief Product Officer to plan a comprehensive discovery research strategy for a new product. The product space is untapped and requires a different approach to uncovering user needs and pain points. We've been working closely in partnership to outline a plan and guide his team of UX researchers to deliver insights to drive a business case for the new product offer.
A mid-sized agency needed to offer research services to stand out in a competitive market. We helped define the offer, train their team in user-centred methods, and integrate the new service seamlessly into their existing workflows.
We write about the importance of making products and technology more human.